Market Overview
The global Sales Force Automation Market is accounted to generate USD 18.65 billion of market valuation by the end of the year 2030. It is further estimated to hold a CAGR of 10% during the forecast period of 2020 to 2030.
Nowadays, many organizations are adopting sales force automation to enhance their performance and productivity, which is boosting up the current market in the forecast period. Moreover, increased customer satisfaction and demand is one of the major growth driving factors for the global market. In addition, the increase in employee efficiency is enhancing the current market growth. Apart from this, the increased adoption of sales force automation and increasing advanced technologies across several sectors are bringing lucrative opportunities for the worldwide market during the forecast timeframe.
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Key Players
- Aptean Software Company (U.S.)
- Bullhorn Inc.(U.S.)
- Microsoft Corporation (U.S.)
- NetSuite Inc. (U.S.)
- Oracle Corporation (U.S.)
- Pegasystems Inc. (U.S.)
- Sage Group Plc. (U.K)
- com Inc. (U.S.)
- SAP SE(Germany)
- SugarCRM (U.S.)
- and Zoho Corporation (India)
Further, the lockdown restrictions across various countries have resulted in financial losses and disturbed the normal industry functioning, which has hampered global market growth. In addition, the worldwide market growth might face restraints because of the high cost involved in the sales force automation’s implementation. Moreover, the global Sales Force Automation Market might experience major challenges due to the lack of skilled workers for managing the sales force automation.
Market Segmentation
According to the Salesforce Automation Market report, the global market has been segmented into different segments based on software, function organization type, and end-users.
Based on the software segment, the global market has been classified into an on-premises sales force automation system, a cloud-based sales force automation system, and a SaaS or software-as-a-service salesforce automation system. Based on the organization type segment, the worldwide market is fragmented as small-scale enterprises, large-scale enterprises, and medium-scale enterprises.
In terms of the end-user segment, the Sales Force Automation Market has been segregated into different sectors, including media and entertainment, automotive, healthcare, BFSI, financial sector, and others. Among all segments, the BFSI segment is projected to hold the leading position in 2016, and further, it is estimated to continue the same in the upcoming years.
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Regional Analysis
Based on regional segment, the Sales Force Automation Market has been spread across various parts such as North America, Asia-pacific, Europe, and others.
Of these, North America is predicted to acquire the largest market share in the assessment timeframe. This region is propelling market growth due to the presence of leading market players in the region. Also, the increased customized solutions development for elevating customer satisfaction is another major driving factor fuelling the regional market growth.
Furthermore, the European region is expected to grow rapidly during the research years. Apart from that, the Asia-Pacific region consists of countries like India, Japan, and China, which largely contribute to the sales force automation and expect to contribute the same in the upcoming years.
Frequently Asked Questions
- What factors will challenge the Sales Force Automation market growth?
- Which end-use segment will expand at the fastest CAGR in the Sales Force Automation market?
- Which are the emerging players in the Sales Force Automation market?
- Which factors are positively contributing to the Sales Force Automation market growth?
- Which are the novel product innovations in the Sales Force Automation market?
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Industry News
In 2019, the market player Salesforce.com Inc. brought significant updates in its sales force automation solutions. It is called Lightning, which is proposed to provide more user-friendly services and to uplift sales productivity in the future.
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